September 29, 2015

Let’s get personal: what you need to know about cem in ecommerce

The days where it was possible to rule the ecommerce roost by virtue of being the only players in the market are over. In the last year or so, the ecommerce market has exploded.
July 15, 2016

A/B Testing in Email Marketing

By Kyle Reddy In my previous blog post I discussed A/B testing for online stores and the positive impact it can have on the overall performance of the store. My second installment in the A/B testing series is related to email marketing and why A/B testing emails is essential. In […]
November 18, 2016

Maximising eCommerce Potential

By Max Bellotto For most businesses running an online store or for those considering eCommerce, there is always and I mean always the opportunity to improve. The fact is that launching eCommerce the right way is not easy and once this hurdle has been overcome, we find that SA business […]
February 3, 2017

e-Commerce Line Drawn in the Sand

“Act now or get left behind” By Max Bellotto Having been deeply entrenched and immersed in the e-commerce industry for several years it’s astounding how little attention big businesses give to their e-commerce strategy.  For many years I have witnessed how e-commerce has somehow and inexplicably landed up towards the […]